When a young marketer met his untimely end, he was told he had a choice about where to spend eternity: Heaven or Hell. He was allowed to visit both places before making a final decision.
“I’d like to see Heaven first,” he said, and an angel led him through the gates for a private tour.
Inside, it was peaceful and quiet. People were sitting around, playing harps and eating grapes. It looked nice enough, but the marketer wasn’t ready to commit to such a sleepy eternity just yet.
“Can I see Hell now?” he asked. The angel pointed him toward the elevator, and he was sent down to the basement, where he was greeted by one of Satan’s loyal staff members.
For the next thirty minutes, he got a guided tour through what looked like the best nightclubs he had ever seen. People were partying loudly and having, pardon the expression, a hell of a good time.
When the tour was over, he was sent back up, where the angel asked if he had made a final decision.
“Yes, I have,” he replied. “As nice as Heaven is and all, I must admit Hell felt more like my kind of place. I’ve decided to spend eternity there.”
He was sent back down to Hell, where he was immediately thrown into a dark cave, chained to a wall, and subjected to torture. “When I visited here before,” he cried out in pain and frustration, “I saw bars, parties, and all kinds of fun! What happened?!”
The devil answered: “Oh, that? That was just the marketing presentation.”